Patient Acquisition & Retention.
Patient Acquisition.
Maximizing patient acquisition is crucial for a healthcare practice’s success. By attracting more patients, a practice can increase its revenue and make a larger impact on the community. Additionally, a higher volume of patients allows healthcare providers to improve their quality of care and invest in new technologies to better serve their patient population. With effective patient acquisition strategies in place, a practice can thrive in an increasingly competitive healthcare landscape.
Web design and development
In an increasingly digital world, a practice’s website serves as the first point of contact for many individuals seeking services. At RCG Digital, we create visually appealing websites to enhance a practice’s professional image. We create a memorable digital experience to convert users into patients.
Local search engine optimization (SEO)
It’s not enough to just create a beautiful website. It must be optimized for the online world. At RCG Digital, we optimize your website and online presence so that users in your target market can find you and your practice.
Social media marketing
Social media is not only great for letting your fans know about your services; it’s gives you credibility, too. We regularly post content that promotes your services and engages your followers with the goal of raising brand awareness and getting engagement.
Content creation
We produce high-quality content that educates and informs your target audience about healthcare topics. This includes blog posts, infographics, videos, and more. Share your content on social media and other online platforms to reach a wider audience.
Inservices and other events
Show your expertise by putting on inservice events. Not only do they help educate others in the field, they are great ways to get referrals.
Pay-per-click advertising
Our team manages targeted, paid advertising campaigns that maximize ROI.
Patient retention.
We believe that everyone is a patient—from birth to death. That’s why we implement patient engagement strategies across all marketing channels, so you can keep your patients for life.
- Enhance the overall experience and build long-term relationships with your patients.
- Meet the needs of your current patients and ensure continued success in the ever-evolving healthcare landscape.
Email marketing
We create email campaigns that drive conversions. Develop an email marketing campaign that targets existing patients and keeps them informed about your services, special promotions, and other news related to your practice.
Retargeting
It’s very common for users to interact with your site and never come back We implement retargeting advertising campaigns through Google, Facebook, and LinkedIn, delivering your message directly to your audience.
SMS marketing
Social media is not only great for letting your fans know about your services; it’s gives you credibility, too. We regularly post content that promotes your services and engages your followers with the goal of raising brand awareness and getting engagement.
Incentives
Consider offering special promotions or incentives to attract new patients. This could include discounts on services, free consultations, or other perks.
Our Method
Consulting
We have an expert team based in the United States that can advise clinics on patient acquisition and retention, patient servicing, and revenue cycle management.
Technical services
We provide a full range of technical services, including Salesforce, Mulesoft, and Slack.
Software
We have developed an Advanced Practice Management (APM) solution built on Salesforce Health Cloud, which addresses patient acquisition and retention, patient servicing, revenue cycle management, and data science and digital transformation.
Back office services
Our team provides back-office services, including coding, transcription, billing, and more.
What our clients say about us
